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| Judge's Name | Frank Hayes |
|---|---|
| Competitor Business Name | Sensiil Studios |
| 1. CONTENT (Business Nature and Industry) | (GOOD) - Shows a good understanding of their business plan and some details |
| Score for CONTENT | 4 |
| 2. PREPAREDNESS (Research and work put in) | (EXCELLENT) - Are completely prepared and have put time and planning into their pitch |
| Score for PREPAREDNESS | 5 |
| 3. PITCH SKILLS (Persuasion and time delivery) | (GOOD) - Shows enthusiasm and creativity. Could be more clear and concise |
| Score for PITCH SKILLS | 4 |
| 4. COMPETITIVE ADVANTAGE AND POTENTIAL for GROWTH (SWOT analysis) | (GOOD) - Shows a good understanding of why their business is unique and how it will stand out from their competitors |
| Score for COMPETITIVE ADVANTAGE AND POTENTIAL for GROWTH (SWOT analysis) | 4 |
| 5. OVERALL CONCEPT (Business concept, creativity, innovation and vision) | (GOOD) - Describes most details about overall concept and vision and concept is original and innovative |
| Score for OVERALL CONCEPT | 4 |
| 6. COMMUNITY & TARGET MARKET (Market size and social impact) | (GOOD) - Product or service is described and includes some details about the consumer audience |
| Score for COMMUNITY & TARGET MARKET | 4 |
| Total Score | 25 |
